Alexandru Rusu is an executive and strategic advisor with over 25 years of experience in organizational leadership, across sectors such as real estate, agriculture, telecom, retail, and digital platforms. He has served as CEO and board member, COO, and CFO, leading complex transformation, growth, and restructuring processes.

Within Braintrust, he provides expertise in governance, financing and capital structuring, performance management, and business transformation, helping entrepreneurs and organizations make strategic decisions that are more professional and sustainable.

Over the course of his career, he has led multi-jurisdictional investment projects, mergers and acquisitions, financing and refinancing structures, and group reorganizations, building integrated mechanisms that connect strategy, capital, and governance. He has worked with banks, investment funds, and institutional partners to design tailored financial solutions aimed at creating lasting value and organizational resilience.

His approach is asymmetric and entrepreneurial, built on “what if” questions and on the ability to connect different perspectives into pragmatic, innovative solutions. Alexandru promotes clarity, alignment, and strategic accountability, and encourages a culture of collaboration and trust, where performance is built on purpose, coherence, and trust capital.

As a coach, he brings a human, reflective dimension to his interactions, helping leaders and organizations develop judgment, resilience, and congruence between values, purpose, and action. His outlook combines executive experience with a genuine concern for balance, growth, and building lasting organizations grounded in trust and accountability.