{"id":818,"date":"2025-06-27T09:44:15","date_gmt":"2025-06-27T06:44:15","guid":{"rendered":"https:\/\/braintrust.org.ro\/jet-popup\/cornel-oprisan\/"},"modified":"2026-10-01T16:09:41","modified_gmt":"2026-10-01T13:09:41","slug":"cornel-oprisan","status":"publish","type":"jet-popup","link":"https:\/\/braintrust.org.ro\/en\/jet-popup\/cornel-oprisan\/","title":{"rendered":"EN Cornel Opri\u0219an"},"content":{"rendered":"\t\t<div data-elementor-type=\"jet-popup\" data-elementor-id=\"818\" class=\"elementor elementor-818 elementor-806\" data-elementor-post-type=\"jet-popup\">\n\t\t\t\t<div class=\"elementor-element elementor-element-71d9a51 e-flex e-con-boxed e-con e-parent\" data-id=\"71d9a51\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-833d10f e-con-full elementor-hidden-tablet elementor-hidden-mobile e-flex e-con e-child\" data-id=\"833d10f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a37bf02 e-con-full e-flex e-con e-child\" data-id=\"a37bf02\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-3732b34 e-con-full e-flex e-con e-child\" data-id=\"3732b34\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f4647cc animated-slow elementor-widget elementor-widget-heading\" data-id=\"f4647cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Cornel Opri\u0219an<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ac211ad elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"ac211ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bdf8edc elementor-widget elementor-widget-text-editor\" data-id=\"bdf8edc\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Senior Advisor \u2013 Retail Strategy &amp; Customer Experience<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6aab84f animated-slow elementor-drop-cap-yes elementor-drop-cap-view-default elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"6aab84f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;drop_cap&quot;:&quot;yes&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: justify;\">Cornel Opri\u0219an is a senior retail strategist and organizational transformation consultant with over 30 years of experience in emerging and developed markets. With deep expertise in customer experience, commercial growth, and organizational development, he has led landmark initiatives in retail market entry, multichannel expansion, and organizational culture alignment.<\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">He played a central role in launching and expanding IKEA&#8217;s operations in Romania and Southeast Europe, including the store openings in Zagreb and Belgrade, the growth of IKEA&#8217;s e-commerce presence, and the supervision of global commercial audits across Europe, the US, and China. As Managing Director of IKEA Romania, he ran a \u20ac100 million business with 500 employees and successfully managed the company&#8217;s integration into the global IKEA Group.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Cornel has also contributed to major strategic projects at global and regional level, including defining IKEA&#8217;s global framework for measuring customer experience and engagement. Today he advises retailers through his own programs for commercial growth and customer experience transformation, helping companies make lasting use of their potential.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">He brings to Braintrust an analytical mindset shaped by defense technology research and a pragmatic business vision grounded in concrete results.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"author":1,"template":"","meta":{"_styles":{"container_width":"800px","container_custom_height":false,"container_height":"","container_hor_position":"center","container_ver_position":"center","content_ver_position":"flex-start","container_bg_color":"#fff","container_bg":{"type":"classic","color":"#fff","bg_image_id":"","bg_image_url":"","bg_position":"center center","bg_repeat":"no-repeat","bg_size":"auto","gradient":"linear-gradient(160deg, rgba(85,85,85,0.8477984943977591) 0%, rgba(0,0,0,0.8505996148459384) 100%)"},"container_hor_padding":"20px","container_ver_padding":"20px","container_hor_margin":"0px","container_ver_margin":"0px","container_border":"0px solid #fff","container_border_color":"#fff","container_border_style":"solid","container_border_width":"1px","container_border_radius":"0px","container_box_shadow":"none","overlay_bg_color":"#0000007D","overlay_bg":{"type":"classic","color":"#0000007D","bg_image_id":"","bg_image_url":"","bg_position":"center center","bg_repeat":"no-repeat","bg_size":"auto","gradient":"linear-gradient(160deg, rgba(85,85,85,0.8477984943977591) 0%, rgba(0,0,0,0.8505996148459384) 100%)"},"close_button_icon_color":"#fff","close_button_icon_size":"16px","close_button_bg_color":"#000","close_button_size":"32px","close_button_border":"1px solid #000","close_button_border_radius":"0px","close_button_translate_x":"0px","close_button_translate_y":"0px","z_index":"999"},"_settings":{"jet_popup_type":"default","jet_popup_animation":"slide-in-left","jet_popup_animation_custom_duration":"no","jet_popup_animation_in_duration":0,"jet_popup_animation_out_duration":0,"jet_popup_open_trigger":"attach","jet_popup_on_close_event":"none","jet_popup_scroll_to_anchor":"","jet_popup_page_load_delay":1,"jet_popup_close_after_form_delay":"","jet_popup_user_inactivity_time":1,"jet_popup_scrolled_to_value":10,"jet_popup_on_date_value":"2026-11-01 16:09","jet_popup_on_time_start_value":"","jet_popup_weekdays":"","jet_popup_on_week_time_start_value":"","jet_popup_on_week_time_end_value":"","jet_popup_on_time_end_value":"","jet_popup_start_date_and_time":"2026-11-01 16:09","jet_popup_end_date_and_time":"2026-11-01 16:09","jet_popup_custom_selector":".custom","jet_popup_automatically_close":"","jet_popup_close_after_form_submit":"no","jet_popup_prevent_scrolling":"no","jet_popup_show_once":"no","jet_popup_show_again_delay":"none","jet_popup_use_ajax":"no","jet_popup_force_ajax":"no","jet_role_condition":[],"use_close_button":"yes","close_button_icon":{"value":"","library":""},"selected_close_button_icon":{"value":"","library":""},"use_overlay":"yes","close_on_overlay_click":"yes","use_content_cache":true}},"class_list":["post-818","jet-popup","type-jet-popup","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>EN Cornel Opri\u0219an - Braintrust<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/braintrust.org.ro\/en\/jet-popup\/cornel-oprisan\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"EN Cornel Opri\u0219an - Braintrust\" \/>\n<meta property=\"og:description\" content=\"Cornel Opri\u0219an Senior Advisor \u2013 Retail Strategy &amp; Customer Experience Cornel Opri\u0219an is a senior retail strategist and organizational transformation consultant with over 30 years of experience in emerging and developed markets. 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